Give Them Something They Really Need

Fresh Idea for a Marketing Campaign at a Tradeshow

Challenge:

Think outside the 10x10 booth.

BKA Solution:

BKA launched the FREE CREATIVE campaign to stand out and rise above the noise and clutter that is inherent to a tradeshow floor. Top brands signed up in advance to experience “The BKA Studio” and participated in a high energy, creative ideation session onsite at the show. Participants were given access to BKA’s creative directors and designers to brainstorm ideas for their upcoming event. The experience was completely new, different and provided participants with something they could really use. Now isn’t that productive?

Winner - BizBash EventStyle Award for Best Fresh Idea